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Jan 31

The Small Plate Movement

Smaller plates = smaller portions = smaller waist

Perception of portion size can affect your sense of satiety.

Perception of portion size can affect your sense of satiety.

From his book, Mindless Eating: Why We Eat More Than We Think, author and the founder of The Small Plate Movement, Brian Wansink could have an extra large affect on your health.
Through research, Wansink and his co-authors concluded that “larger packages in grocery stores, larger servings in restaurants, and larger dishware in homes are the key drivers of larger portion size.” They in turn increase the appropriate perceived portion size, and reduce the ability to monitor food intake. This ultimately ends with an increase in the amount of food eaten. These results inspired the group to come up with a way to combat these problems. Thus, The Small Plate Movement was born, and has now been going strong for 10 years and hopes to reach 10 million participants by the end of this year!
People tend to serve themselves, and correspondingly eat, according to their plate size. Unfortunately, since the year 1960, dish sizes have increased 20%! By simply reverting back from a 12 inch plate to a 10 inch plate, one could decrease their caloric intake by the same percentage. Also, by using the smaller plate and filling it accordingly, one will still be under the perception of having a full portion size. With this perception in tow, one’s feeling of satiety or fullness will not be affected by the actual amount of food consumed. Wansink has determined that by using the smaller plates for just your largest meal once per day alone could yield you an 18 pound loss over the course of one year!
For continued research, support, and information about The Small Plate Movement, visit their website at www.smallplatemovement.org.

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